Ever wonder who was behind those beautiful photographs in editorials and ad campaigns? Here we highlight three photographers that we believe are the greatest fashion photographers. A good photograph doesn’t just end with the subject and these photographers are able to capture something not only in the model but also the lighting and the atmosphere to pull out amazing images.


Mario Testino is a fashion photographer of Peruvian decent most famous for his editorials in Vanity Fair and Vogue. Though having worked with many celebrities, super models, and public figures his most notable muse is Kate Moss who he has worked with continually in the past and has recently released a book featuring photographs of the super model called simply “Kate Moss” by Mario Testino. His beautiful photographs have a timeless feel and his use of lights in portraits is unparalleled.



Juergen Teller is a German fine art and fashion photographer. None for his work in Marc Jacobs ads his photographs exude a bit of quirkiness and a lot of color. His subjects though very beautiful always seem to be a bit off beat as he seems to capture a mood within his photographs that can not be replicated.



Richard Avedon is regarded as one of the first great fashion photographers as well as a great portrait photographer. Avedon began his career shooting for Harper’s Bazaar magazine in 1945 eventually going on to work with Vogue, Life as well as other mainstream campaigns. Throughout his life he shot everyone from Marilyn Monroe to Brooke Shields, he was a master at shooting the female form and was able to capture amazing portraits that were less polished and really captured something in the subject.

California Fall Vibes


   California Fall Vibes by wholesalefashionyetts 
While the rest of the country is experiencing a nice cold chill with the beginning of the Fall/Holiday season, here at the Yetts offices we are still in the middle of a heat wave. California has a reputation of being 75 and sunny which is wonderful except for when it’s not suppose to be. We love cold weather just as much as the rest of the country as we are currently waiting to bust out our boots and coats. No worries you can still wear some of your favorite fall accessories while staying cool in this heat. Check out our Africa Printed Dress above and let’s keep our fingers crossed that we get some cold on this front.



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Steer away from your usual dark solid colors this fall and try a patterned dress. Whether it’s a tunic, a midi, or a maxi we love the idea of combating the cold with a little color. You can play it safe by wearing neutral colors or  you can go a little wild and try abstract prints. This is definitely a trend to try out during the holiday festivities.


blanket poncho

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Celebrities like Olivia Palermo, Sarah Jessica Parker, and Cara Delevingne have been spotted wearing the monogrammed Burberry Prorsum scarf sweater. Not only do we love this sweater/poncho/blanket concoction we love the trend that it inspired. Nothing is better than wearing something that is not only comfortable but also fashionable and these seasons poncho’s make you feel like you are walking around in the most fashionable blankets.




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Every fall this is a go to trend,mostly because plaid is almost only acceptable during the Fall and Spring. We must take the opportunity to welcome this trend every year and deck ourselves out in easy wearable plaid. Whether you prefer to just have hints of plaid as in a tartan scarf or flannel or an all over print as in a plaid dress or pants this trend spells out fall and we love it.



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Now this ever controversial fabric (is it classified as a fabric?) can be worn faux or real if you are into that sort of thing. I prefer to keep it faux but also keep it loud. If that’s not your thing you can go for hints of fur on glove trims or hats. I’m currently enjoying all the puffy fur jackets and vest that we see popping up around this time of year. The greatest thing about fur (faux or not) is that it never goes out of style.




plush and cozy


Sometimes you want to have a bit of plush but not look like a fur ball, for those time a fur vest is your best friend. So soft and cozy you can expect it to really class up any outfit and make you look like a movie heroine from the 40’s. Nowadays we think of fur as being able to play into a few more casual looks which is where the vest comes in. wear it open or tied to look a bit more put together. You can achieve ski bunny status just by adding this to your wardrobe. Now you only have to plan a trip to Aspen and you are set!



You might be more familiar with her older sister and famous father but Sofia Richie is making a name for herself. In the world of fashion she has been featured in many prominent fashion magazines and even had her own spread in the ever influential Who What Wear. This 16 year old Cali native might be best friend with the Jenner sisters but she has a style all her own. Yes she is still a teen but her her closet shows that she is part teen part sophisticated socialite. Sofia is rarely seen without a pair of heeled booties, changing the tone her outfits. She is a huge fan of trousers but still loves to show midriff. Definitely the perfect juxtaposition of teenager and fashionista. It is rumored that she is following in the footsteps of her father and releasing some music in the future. I’m sure finishing high school is next on her list but whatever she does I’m sure she will remain cool and collected while doing so.






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Sometimes you need a bit of Fashion inspiration whether it’s help in finding some great thrift store items or just in showing you what might be trending somewhere 100’s of miles away from you. Going through fashion blogs is always fun, it allows you to get a different perspective on fashion from someone you haven’t even met. Not only do fashion bloggers allow you a glimpse into their closet now a days you can also learn a bit more about them as people and maybe if your lucky some fun DIY tricks. Below are our favorite style bloggers of the moment. Check out their pages to find out for yourself.

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We try to update our site daily to get you new product we know your customers will enjoy. It’s important for us to find on trend pieces so your stock does not become stale, that is why we add up to 40 new styles daily! Yes we’ve talked about sweaters for a bit but we also just added new plus size items to the page that are worth a look! With fall here but the weather not exactly catching up we wanted to highlight something other then sweaters. Take a look at some of our new arrivals below the cut.  Read the rest of this entry »

                                  LOAFERS ARE IN by wholesalefashionyetts
Time to decorate your feet! Yes we all love winter boots but this fall we are turning to flats to complete our outfits. Loafers seem to be popping up everywhere, adding a air of preppy to your fall wardrobe. These aren’t your grandmothers loafers there are prints, embroidery, and new construction of shape, all things to get excited for. The best thing about loafers is that they are comfortable and can easily fit with any fashion choice from jeans to midi skirts you can’t go wrong with a pair of black loafers. Check out our board below if you need some inspiration.
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Sweet Scents


Sweet Scents by wholesalefashionyetts 
I would like to think that most of us care about the way we smell right? (I rather not take a vote) During the Summer the smells I can’t get away from are sunscreen and the beach, not bad smells at all but I’m looking forward to being able to sit cozy in my sweater and take in my preferred scent. So many great fashion staples have taken to making their own signature scents and we are in love with them. Whether you prefer fruity or more subtle you can bet these designers turned up the scent as much as they do their usual fashion.

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Two piece sets have been popping up everywhere this year. Remember when fashion experts advised you to not keep things so matchy-matchy? Well throw that out the window since this trend seems to be taking flight all the way through autumn. There is something very retro and uniform about two piece sets that we love. Taylor Swift has been rocking two piece sets all summer long as well as other celebrities like Karlie Kloss and Sarah Jessica Parker. If it’s good enough for Carrie herself it’s good enough for us. We’ve added our own two piece sets to the mix, check it out below.



Sequin Bandage Top/ Bottom Brocade Top/ Bottom


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